The TV Programs and Data Researcher is a behind-the-scenes media role with real influence. AREWA24 is looking for someone who can read audience behavior, spot content trends, and help shape smarter programming decisions from its Kano headquarters. For experienced media analysts, this is a practical role with clear editorial and strategic weight.
Quick Facts
- Host Country: Nigeria
- Study Level / Job Type: Freelance Job Opportunity
- Funding Type: Paid Employment (Freelance)
- Eligible Countries: Open to qualified candidates
- Deadline: 30 April 2026
About the Opportunity
Some of the most important jobs in television happen far from the camera.
This opening at AREWA24 is one of them.
The network is hiring a TV Programs and Data Researcher to work on-site at its headquarters in Kano State. The role sits within programming, content strategy, and research, and reports to the Director of Studio Productions. On paper, it is a freelance position. In practice, it is a role tied directly to how content decisions get made.
That is what makes it worth paying attention to.
AREWA24 is not looking for someone to compile reports and move on simply. It wants a researcher who can look at audience data, ratings, viewing habits, and market shifts — then turn those findings into useful programming insight. That could mean identifying which shows are holding attention, where content gaps exist, what competitors are doing differently, or what kinds of formats audiences are responding to right now.
There is a commercial side to that work, but also an editorial one.
Television networks do not make strong programming decisions on instinct alone. They rely on people who can track patterns, interpret performance, and explain what those numbers actually mean. This role sits right in that space, between data analysis and content strategy.
At AREWA24, the person selected will help evaluate existing programs, monitor competitor channels and platforms, support new show development, and contribute to decisions around scheduling, acquisition, and content planning. Monthly analytical reports and quarterly presentations are also part of the job, so this is clearly a role for someone comfortable working with both detail and direction.
It is especially relevant for professionals who have already spent time in media research or broadcast analytics and want to work closer to the point where audience intelligence turns into action.
This opportunity is officially offered by AREWA24, and applicants should apply through the official application portal.
Eligibility Criteria
Applicants for the TV Programs and Data Researcher role should meet most of the following requirements:
- Bachelor’s degree in:
- Media Studies
- Statistics
- Marketing
- Economics
- or a related field
- At least 5 years of experience in:
- media research
- broadcast analytics
- data analysis
- Strong analytical and quantitative skills
- Proficiency in:
- Microsoft Excel
- Power BI
- Tableau
- other relevant research or analytics software
- Knowledge of TV ratings systems and audience measurement methodologies
- Understanding of content trends across TV and digital platforms
- Strong written and verbal communication skills
- Good attention to detail
- Ability to work effectively under tight deadlines
- Willingness to work on-site in Kano State, Nigeria
Preferred Skills
The following are helpful, though not listed as strict minimum requirements:
- Experience working in a television network or media organization
- Familiarity with audience measurement tools such as:
- MPS / AMPS
- Nielsen
- or similar systems
- Ability to translate complex data into clear, usable recommendations
- Strong interest in television content, storytelling, and entertainment trends
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Benefits
AREWA24 did not publish a salary figure for this role, but the position still carries clear professional value for the right candidate.
Work / Professional Benefits
- Paid freelance role within an established media organization
- Opportunity to work directly on programming and content performance
- Exposure to live decision-making around audience demand and scheduling
- Hands-on involvement in research that supports:
- content acquisition
- show development
- programming strategy
- audience engagement planning
Career Value
- Strong experience for professionals building careers in:
- media intelligence
- audience analytics
- broadcast strategy
- content research
- Opportunity to work across multiple teams, including:
- programming
- drama production
- commercial units
- Useful portfolio experience for future roles in:
- content strategy
- audience insights
- media planning
- programming analysis
For someone already working in analytics or media research, this is the kind of role that can deepen both technical relevance and editorial judgment.
Who Should Apply
This role will make the most sense to people who enjoy understanding why content performs the way it does.
If you naturally notice what keeps audiences watching, what weakens viewer retention, or how programming choices shape engagement, you are already thinking in the direction this role requires.
It is particularly suited to:
- broadcast researchers
- media analysts
- audience insights professionals
- TV programming support staff
- content performance specialists
- data professionals with a strong interest in media and entertainment
It may also appeal to candidates who already work with dashboards, reporting, and audience metrics but want a role where those insights are used more directly inside a television environment.
This is not just about collecting data. It is about making sense of it in a way that helps shape what goes on air.
Application Process
To apply for the TV Programs and Data Researcher position, follow these steps:
- Prepare your CV
Make sure it clearly reflects your experience in media research, broadcast analytics, data analysis, or related work. - Write a strong cover letter
Focus on your relevant experience, especially where you have worked with:- television or media data
- audience insights
- programming analysis
- performance reporting
- content research
- Use the correct email subject line
Your application should carry this exact subject line:
Researcher – Studio Productions - Send your application by email
Submit your documents to:
careers@arewa24.com - Apply before the deadline
The listed deadline is 30 April 2026, and AREWA24 notes that applications should be submitted within one month of publication.
How to Apply
Candidates with the right background should treat this as a serious media strategy role, not just a standard research vacancy. A solid application will likely come from someone who can show both technical competence and a clear understanding of how audience data informs programming decisions.
